We take your whole financial situation into account and make sure that a Personal Pension or traditional annuity is the right product for reaching your goals. Your goals. Not ours.
Yes, we do make a commission. It typically ranges from 1-5% per purchase, which is much less than the commission on most annuity products. We strive to find the right balance between minimizing commissions, which can create more value for customers, and receiving commissions large enough to operate the business.
If you don’t need guaranteed retirement income, we’ll be the first to tell you. In fact, of all the clients who have come to us for a traditional annuity, we’ve advised 60% of them not to proceed given their financial profile. See what we mean? Your interest. Not ours.
This level of transparency may seem like a no-brainer – we certainly think it is – but you might be surprised to find out how rare it is. There has been a lot in the news lately about financial advisors and insurance agents who are inclined to sell you what you don’t need. But we’re determined to do things differently. Our mission to fundamentally improve how Americans retire starts with making good, guaranteed retirement options easily accessible online.